How to choose the best digital marketing agency ? | Marbrnd Digital Marketing Agency

The Turkish market has grown rapidly in the past years in fact Turkey has become the 18th largest market for eCommerce with a revenue of US$21.6 billion in 2021, placing it ahead of Thailand and behind the Netherlands. {1} The harder the competition is the stronger need for marketing services and the stronger need for marketing services has made a lot of companies out there claim that they will take you out of the crowd. 

You must have searched for ( marketing agency in Turkey ) in the search engine and a lot of options appeared to you, but what are the criteria that you must have in your digital partner to receive the marketing department in your company?

Before knowing the criteria you must know what a marketing company is and what is its goal.

What is meant by a Marketing Company? : is a company that specialized in creating and implementing ideas and strategies to enhance the brand in the target market of the business and the ability to reach customers in the right place and at the right time.

What is the Marketing Company goal?:   to grow the market share, along with growing a company's reputation within an industry.

 

Criteria for choosing a marketing company :

 

1- Strong Communication Skills :

Communication skills are the first thing you should look for in a marketing company because if they can't handle it well with their own customers how they will do it for your customers? 

  A good customer service, active listening, and presentation skills are must.

2- Proven Marketing Experience  :

Always stick with the experience factor because marketing is a complex industry and problems happen all the time so you need to choose the one who is used to dealing with these problems. The best choice is always to find a marketing company with experience in your industry but it's not easy to find one like this. You may want to see our portfolio and check up on your industry. 

3- The company Portfolio : 
When a company owns a portfolio, it tells that it is confident about the work done. so you must see the company's portfolio to know its ability to receive the marketing department in your company. Here is Marbrnd portfolio 

4- Customer service :

Yes, it was mentioned before in communication skills but because it is a crucial point.

Here is a checklist of things you need to know before signing a contract with a digital agency : 

• The tone of voice
• the time of response
• customer management skills like : Detail-oriented , Organized. ..., Calm
  Confident.

, , and  are all of this you need to put into consideration when choosing the right digital marketing agency for your company. 

5- Provide unique content  :

Unique content gives the company a distinct value, so the marketing company must provide unique content that does not resemble the content provided by its competitors.

 

5- Having a website for the company
The digital section cannot be handed over to a company that does not have a website of its own, because this indicates a lack of trust, as at the present time the website has become a digital identity for the company.

6- A clear technical presentation
You must remain aware of the services and ideas that will be provided to you and know whether these services fit your goals or not.

7- Transparency between you and the marketing company
In the e-marketing company, you must be informed of the studies and strategies that will be carried out until suggesting marketing ideas for development to achieve the success of the project together.

Here we have come to the end of the article and we have talked about how to choose the best e-marketing company and find out if our goals are commensurate with the services they provide. We have defined the marketing company and its goals as we remind you to choose the best marketing company carefully to achieve your goals. The best marketing services and access to complete studies of your business.